Protest McDonald’s Shareholders’ Meeting with Animal Equality

DETAILS
On May 24th in Chicago, McDonald’s will be holding their annual Shareholders’ Meeting, reveling in their profits and ignoring the abuse of hundreds of millions of chickens in their supply chain. We will use this day to stage our first U.S. protest, gathering animal advocates and compassionate people from across Chicagoland and beyond to stand up for chickens.

Please join us for this silent protest, along with fellow animal protection groups The Humane League, Mercy For Animals and Compassion Over Killing as we share our message.

If you cannot attend, you can still help! Please sign our petition at McChickenCruelty.com

MEETING SPOT:
La Colombe Coffee Roasters
955 W. Randolph St, Chicago, IL 60607 (just a block away from the protest spot)
Please arrive by 8:45am

PROTEST LOCATION:
McDonald’s
1043 W. Randolph St., Chicago, IL 60607
Protest will take place from 9-11am

PLEASE NOTE:
RSVP to attend either on this FB event or by emailing ollied@animalequality.org

As media will be attending, please dress in business casual if possible.

BACKGROUND
McDonald’s failure to adopt meaningful animal welfare reforms may pose a risk to shareholders if stock prices were to drop as a result of consumer boycotts. Since March, hundreds of thousands of consumers have participated in a robust campaign by Animal Equality and other animal protection organizations calling on the fast-food giant to make changes that would reduce the suffering of the hundreds of millions of chickens raised annually for its menu items.

Deficient corporate policies have the potential to impact stock prices by shaking consumer trust in the brand. In 2013, Tyson shareholders demanded the company disclose the financial risks associated with its use of controversial farming practices. In 2015, Walmart’s own research found that 77 percent of their consumers would have better trust in a company that abided by “humane” welfare standards.

Nearly 90 companies – including McDonald’s competitors Burger King, Subway, and Jack in the Box – have already adopted policies requiring that suppliers switch to healthier breeds of birds to reduce the severe pain they experience from growing unnaturally large, unnaturally fast; ensure that chickens have more room to move; monitor the air and litter quality so the birds aren’t forced to sit in their own waste, causing ammonia burns and feather loss; and provide environmental enrichment, such as perches and straw bales that promote natural behaviors such as pecking, perching and dust-bathing which the birds are currently denied. Meanwhile, McDonald’s continues to drag its feet.

Learn more at McChickenCruelty.com

ABOUT ANIMAL EQUALITY
Animal Equality is an animal protection organization that works toward a world without animal suffering. Animal Equality is a voice for farmed animals all over the world inspiring society, companies and policy makers to adopt compassionate changes for animals. The organization is active in the United States, United Kingdom, Germany, Italy, Spain, Mexico, Brazil and India.

https://www.facebook.com/events/2520307148193655/

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